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Silversea Set
To Make Waves In 2007
With Debut Of
"Privileged Passage"

Silver
Shadow
Photo
Courtesy of Silversea Cruises
A New
Ultra-Personalized & Ultra-Inclusive Cruise Concept
Silversea Cruises has announced
plans to offer a groundbreaking ultra-personalized and ultra-inclusive vacation
experience. Called "Privileged Passage," this exclusive new style of
ultra-luxury cruise travel is set to debut on a select test voyage in 2007.
The company, long recognized as a luxury travel innovator and trendsetter with
its flexible open dining concept, generous all-inclusive shipboard policy and
unique Personalized Voyages program, is planning to take things to the next
level by offering guests even greater personal freedom and flexibility in
customizing their own cruise experience to suit their personal lifestyle, while
incorporating an expanded and enhanced array of complimentary amenities and
benefits.
The new Privileged Passage concept is designed to showcase an active-lifestyle
luxury cruise as a unique, nontraditional vacation experience. The company's
goal is to create an environment that allows guests to enjoy everything that has
made Silversea a leader in luxury travel, along with a totally unstructured,
non-regimented, casual and relaxed onboard atmosphere. Although Silversea
already offers tremendous freedom, flexibility and all-inclusiveness, the new
Privileged Passage style of luxury-cruise vacationing will push the envelope on
luxury travel.
"In order to attract more first-time and nontraditional cruisers, we want to
completely break the mold of the conventional cruise vacation and change
travelers' perceptions about the rigidity and formality often associated with
cruising," said Albert Peter, Silversea's chief executive officer. "Due to the
unique size of our vessels, we're able to take full advantage of our hardware to
offer guests an intimate vacation experience that is truly personalized and
designed by the guest to fit his or her individual lifestyle."
Added Peter, "By offering a unique cruise option that incorporates everything
that Silversea already offers, along with the addition of more complimentary
amenities and benefits tailored to an active lifestyle, we're opening the door
to many travelers who never thought about booking a cruise before. If this
pilot cruise is as well-received as we expect, we plan to offer more voyages of
this type."
The Privileged Passage program will do away with formal nights and receptions.
Guests will not have to worry about packing a tuxedo or evening dress; instead,
they'll enjoy the freedom to dress in comfortable casual resort attire
throughout the voyage. Guests will find it easier to design their day with
extended open hours for the fitness center and spa. They'll also be able to
request Early Embarkation and Late Disembarkation at no additional cost.
Silversea will also make it easier for guests to personalize their experiences
ashore by offering a selection of complimentary tours specially designed to
intimately connect travelers to the places and cultures they visit. Other
enhancements will include more casual-style entertainment featuring contemporary
bands, jazz ensembles and lively mix shows by disc jockeys from around the
world.
In addition to spacious, ocean-view accommodations (most with private veranda),
award-winning gourmet cuisine, personalized service, and warm Italian
hospitality, Silversea guests already enjoy a generous selection of
all-inclusive shipboard amenities, including complimentary beverages, wines and
spirits served throughout the ship, 24-hour room service, stocked in-suite
beverage cabinet and all gratuities. Plus, with the line's exclusive
Personalized Voyages program, guests can customize the length of their cruise to
fit their personal schedule.
The Privileged Passage program is set to debut on a test basis aboard Silver
Whisper's "Classic Reflections" voyage (4710), departing April 9, 2007.
This extraordinary 10-day cruise will sail from Alexandria to Athens with calls
in Rhodes, Patmos, and Mykonos, Greece; Antalya and Kusadasi, Turkey; Tartous,
Syria; and Cyprus.
For additional
information on Silversea Cruises, please visit their website at
Silversea.com


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