Princess My Portfolio Cruise Planning Tool

Cruise

Information Center

Princess Website Debuts Unique

"My Portfolio"

Cruise Planning Tool

Caribbean Princess

Cruise Information Center Photo

Now Vacation Shoppers Can Easily Gather and Share Information with Family and Friends

Visitors to Princess' website (Princess.com) will find it easier than ever to choose and prepare for a cruise with a new My Portfolio feature. This new vacation planning tool enables anyone organizing a cruise with friends or family to conduct an invitation-based dialog to help coordinate choices and aid in the decision-making process about their Princess sailing.

A completely new feature on the site, My Portfolio is a simple way for users to save cruise itineraries of interest and share these sailings with others to facilitate vacation planning. Integrated with Princess.com's innovative Searchlight feature, My Portfolio enables users to save multiple itineraries, compare and view them at their convenience and then e-mail private invitations to other travel companions. Users organizing a vacation with others can take advantage of this "share" feature to e-mail saved cruises to anyone they wish, and the recipients can post comments to a blog-like feature that will help everyone determine the perfect cruise and keep up-to-date on details as they prepare for the sailing. As a result, My Portfolio makes cruise planning easier by offering a secure method to communicate with travel companions quickly.

The new My Portfolio tool can be found on each user's new personalized My Princess page, a new feature, also debuting today, that gathers all of a customer's Princess account information in one convenient desktop dashboard.

"So many of us have had the experience of planning a cruise with friends and family, and have discovered that gathering information and responding to the many differing opinions and questions to be a daunting task for the organizer," said Jan Swartz, Princess' senior vice president of customer service and sales. "My Portfolio really offers consumers a great way to easily gather and share cruise information, and then take the final details to their travel agent to make the booking."

With My Portfolio customers can save itinerary information on up to three cruises to revisit at their convenience. These itineraries can be shared with up to 20 people that the user designates on their private invite list of friends and family. Group members can then respond and conduct a regular dialog through the site, making it easier than ever to make sure everyone has the same updated information.

My Portfolio is one of several online features now gathered onto a new My Princess home page. This convenient new portal debuts an easy-to-use dashboard that gathers, presents and saves information about a user's cruise preferences, account status and upcoming booking information in one place. My Princess contains information about the user's Captain's Circle account status, Circle Savings Account balance, and a direct Cruise Personalizer link for upcoming bookings. If a user has a cruise booked, they will see a variety of information about the sailing, including links to the itinerary and ship features.

In addition, users with upcoming cruises will no longer need to remember their booking number to check their Cruise Personalizer. Simply logging into My Princess will provide a direct link to the Personalizer, instantly retrieving the passenger's booking information and enabling them to check on their reservation and add extra touches to their cruise, such as reserving shore excursions in port or planning a relaxing massage at the Lotus Spa.

Each user's My Princess home page also features boxes that include at-a-glance access to the traveler's Captain's Circle status and account number. Users will instantly see if they have available cruise or onboard credits in their Circle Savings account, and can easily sign up friends through the club's Referral Rewards Program.

My Portfolio and My Princess are available to anyone registered with Princess.com. Current site users can log on immediately with their existing account information. New users can set up an account quickly and easily on the site.

The new feature is just one of the dynamic features available on Princess Cruises website, Princess.com. Among the site's innovations is Searchlight, a custom-designed search tool that can instantly show users exactly which ships travel where, when and for how long. The feature-rich site is designed to intuitively follow how users seek out information, and offers a plethora of cruise planning information.

For additional information on Princess Cruises, please visit their website at Princess.com